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Sylvain Maretto's avatar

"Start building your brand by showcasing your work and values on LinkedIn or other platforms where your ideal clients are."

I reckon this is only relevant for very visual or illustration focused. The way the freelance recruitment fonctions has very little to do with your "brand" but more about being connected to the right persons, and go through a very classic hiring process where your resume and portfolio will do the job.

Your #1 job is to get to the screening step with a recruiter, and believe me, they never check your portfolio, especially in this economic climate. Get the connection, get the right key words on your Linkedin and resume, and learn to write a short yet convincing cover letter.

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